>>270027279
I don't think that's what happened at all, rather, investing in VR before oculus was bought off by facebook was a huge risk
It was still a risk afterwards mind you, and still is now even, but it was simply incomparable, and facebook buying that and spending all that money on it made the ultra-niche market of VR into simply a 'niche' one, which made it much more worth working on

And I don't think it's an issue of rivalry, because I'm pretty certain they (and no one else) did not expect facebook to spend nearly as much money into making games kek
No, what I, they, and everyone else thought back then was that facebook was going to make VR into a normie machine, that they were going to create experiences and features that are not really relevant to games; aka they were not going to have any kind of rivalry really going on because the rifts were going to become social media-machines instead of vr gaming toys 

Of course it's not what happened and now the oculus store is the store with the best games (sadly enough) 

Doesn't change the fact that this was a very bad marketing decision though, and the fact that only about half of the VR population use a facebook headset even though their game catalog is so much superior proves that