>>306478764
Honestly? I think there's 3 viable strategies. I don't like 2 of them though.
1. Do something interesting that competing platforms *can't* do. That was kind of the idea with performances/concerts in Lavender - for people to go "Hey, they've got concerts with a hundred people and all sorts of effects and half the server isn't crashed while the other half gets 12fps!" I honestly don't know what's happened with that.
2. Special interests communities. This is pretty much what NeosVR has. It's *the furry place*, so furrys go there, so there's more people there, so more people go there. You could do a viewing or a tournament or something, start some event, that benefits from the platform, and just wait for it to retain people. Slower, but more stable and a bit more honest.
3. Incentivize influencers. I fucking hate the internet, but this is the way forward for a VRChat competitor from a big publisher. They just throw money at twitch/insta/whatever "influencers", and that gets the platform enough momentum to continue building even after the *sponsorships* have dried up.